Over the course of its five year existence, NEIdeas has invested over three million dollars in small businesses in Detroit, Hamtramck and Highland Park. These are the stories of those businesses, and all together they tell the compelling story of a city writing a new rulebook.


  • Client: New Economy Initiative
  • Client producer: Matt Lewis
  • Production Company: Three Words
  • Director: Steven Oliver
  • Producer: Philip Lauri
  • Editorial: June Bae